AI VisibilityFood directory
BestFoodWhere
+654% Search clicks a month
Search clicks from 223 a month to 1,682 in six months. 1.8 million search impressions since launch.
Read the case studyTraining provider
SDA
Phone calls up 1,221% and completed checkouts up 740% in four months, in a market where the big names buy the top of the page.
+1,221%Phone calls
+740%Checkout completions
+175%Form submissions
4 monthsTime period
The situation
SDA sells WSQ training courses against providers with bigger budgets and older domains. The site had traffic. It did not have enough calls, forms or completed checkouts from it, and nobody could say where in the journey people gave up.
What we built
- SEO across the course pages people search for: technical audit, content rewritten for the searches that enrol, backlinks earned
- Conversion work on the enquiry forms, the checkout and the phone number, each measured on its own
- Tracking on every call, form and checkout, so changes were judged on numbers rather than opinion
Before and after
Phone calls
BeforeBefore
After+1,221%
Checkout completions
BeforeBefore
After+740%
Form submissions
BeforeBefore
After+175%
Website sessions
BeforeBefore
After+40.6%
Bars indexed to the starting level.
How it went
- Where it started
Traffic, but not enough calls, forms or checkouts coming from it.
- Month 1
Audit of rankings, and of where enquiries dropped off in the enrolment journey.
- Months 2 and 3
Content and on-page fixes live. Then the form and checkout changes.
- Month 4
Measured against the start: sessions, forms, checkouts and calls.
- Where it landed
Phone calls up 1,221%. Checkouts up 740%. Forms up 175%. Four months.
What changed
“In a highly competitive education industry where we’re up against industry giants, they managed to push our search rankings by over 60% in just 3 months. Their comprehensive SEO approach covering audits, content optimization, and strategic backlinking delivered results we never thought possible.”
Marketing Manager, SDA
- 1,221.05% more phone calls
- 740% more checkout completions
- 175.46% more form submissions
- 40.56% more website sessions
- Search rankings up over 60% in the first three months
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What you get back
- Where you standThe numbers we can see from outside: search, site, ads, and what your team is doing by hand.
- What we would do firstOne or two changes, with the result we would expect and how we would measure it.
- A straight answerWhether we are the right people for it. If not, we say so and point you elsewhere.