Websites & ConversionCattery · Website
Xi Meow
+285% Visitors who book a viewing
One booking calendar across two domains, a site the owners update themselves, and 285% more visitors booking a viewing.
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Design and build
Pellora Works
A website that feels like the business and turns 147% more of the same visitors into enquiries.
+147%Enquiries, same traffic
−41%Visitors leaving straight away
4 weeksBuild to launch
The situation
The old site did not feel like Pellora, and too many visitors left straight away without getting in touch.
What we built
- A new website designed around how Pellora actually works with clients
- Pages that make it easy to understand the offer and enquire
- Measurement of visits, time on page and enquiries from launch
Before and after
Enquiries, same traffic
BeforeBefore
After+147%
Visitors leaving straight away
BeforeBefore
After−41%
Bars indexed to the starting level.
How it went
- Where it started
A site that did not feel like the business, and too many visitors leaving without a word.
- Week 1
Audit of the old site: where visitors arrived, where they left, what they asked.
- Weeks 2 and 3
Design and build, reviewed with Nico as it took shape.
- Week 4
Launch, then measured against the old site on the same traffic.
- Where it landed
147% more enquiries from the same traffic. 41% fewer visitors leaving straight away.
What changed
“It feels much more like us now, and we’re getting more enquiries from the people visiting it. The team’s been easy to work with, too.”
Nico Pennor, Founder, Pellora Works
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What you get back
- Where you standThe numbers we can see from outside: search, site, ads, and what your team is doing by hand.
- What we would do firstOne or two changes, with the result we would expect and how we would measure it.
- A straight answerWhether we are the right people for it. If not, we say so and point you elsewhere.